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About Us

Liam and Lilly was founded on the simple belief that comfortable, well-made clothing makes for happy babies and, in turn, happy parents.  

Our anchor brand is Magnolia Baby, a luxurious layette line made with soft 100% Peruvian pima cotton and featuring gorgeous details like hand embroidery, covered snap plackets, and smocking. We carry the entire range of Magolia Baby layette and pajamas in our online store, along with carefully curated complimentary gifts and accessories. 

The team behind Liam and Lilly has dozens of years of combined experience in both the online and brick and mortar worlds of children's retail which they will use to bring you the best shopping experience possible. It is our goal to bring you a boutique shopping experience from the comfort of your home or wherever you may be.

We are located in New Jersey and all orders are shipped from our warehouse in Long Branch.  We look forward to serving you!

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